Warren Buffett's 1993 letter to Berkshire shareholders, one of the letters in Berkshire Hathaway Shareholder Letters, 1971–2025.
Book value versus intrinsic value
“Book value is an accounting term that measures the capital, including retained earnings, that has been put into a business. Intrinsic value is a present-value estimate of the cash that can be taken out of a business during its remaining life.”
Price and value converge over time
“Over time, of course, market price and intrinsic value will arrive at about the same destination. But in the short run the two often diverge in a major way, a phenomenon I've discussed in the past.”
Grand visions usually poison shareholders
“At Berkshire, we have no view of the future that dictates what businesses or industries we will enter. Indeed, we think it's usually poison for a corporate giant's shareholders if it embarks upon new ventures pursuant to some grand vision.”
Berkshire doesn't coach its star managers
“At Berkshire, we do not tell.400 hitters how to swing.”
Disclosure as if roles were reversed
“Our intent is to supply you with the financial information that we would wish you to give us if our positions were reversed.”
Painting the target before shooting
“In the past, we've criticized the managerial practice of shooting the arrow of performance and then painting the target, centering it on whatever point the arrow happened to hit. We will instead risk embarrassment by painting first and shooting later.”
Resisting marginal deals despite spare cash
“In the meantime, we'll try to resist the temptation to do something marginal simply because we are long on cash. There's no use running if you're on the wrong road.”
Taxation partly redresses market inequity
“We know we work in a market-based economy that rewards our efforts far more bountifully than it does the efforts of others whose output is of equal or greater benefit to society. Taxation should, and does, partially redress this inequity.”
Buy-and-hold as the soundest investing
“Charlie and I would follow a buy-and-hold policy even if we ran a tax-exempt institution. We think it the soundest way to invest, and it also goes down the grain of our personalities.”
For taxpayers, one long holding wins
“What this little tale tells us is that tax-paying investors will realize a far, far greater sum from a single investment that compounds internally at a given rate than from a succession of investments compounding at the same rate.”
Insurers judged on underwriting and float
“Only by making an analysis that incorporates both underwriting results and the current risk-free earnings obtainable from float can one evaluate the true economics of the business that a property-casualty insurer writes.”
A reinsurer's test is paying losses
“Better than anyone else, [the largest reinsurance companies] understand that the test of a reinsurer is its ability and willingness to pay losses under trying circumstances, not its readiness to accept premiums when things look rosy.”
Hundreds of smart decisions are too hard
“Charlie and I decided long ago that in an investment lifetime it's just too hard to make hundreds of smart decisions.”
Better approximately right than precisely wrong
“In [academics'] hunger for a single statistic to measure risk, however, [academics] forget a fundamental principle: It is better to be approximately right than precisely wrong.”
A manic market offers irrationally low prices
“The more manic-depressive [Mr. Market] is, the greater the opportunities available to the investor. That's true because a wildly fluctuating market means that irrationally low prices will periodically be attached to solid businesses.”
Beta purists ignore the business itself
“In assessing risk, a beta purist will disdain examining what a company produces, what its competitors are doing, or how much borrowed money the business employs. He may even prefer not to know the company's name.”
Owners need no daily stock quote
“After we buy a stock, consequently, we would not be disturbed if markets closed for a year or two. We don't need a daily quote on our 100% position in See's or H. H. Brown to validate our well-being.”
Brands and distribution build a protective moat
“The might of [Coke and Gillette's] brand names, the attributes of their products, and the strength of their distribution systems give them an enormous competitive advantage, setting up a protective moat around their economic castles.”
Strong and ordinary companies share similar betas
“The competitive strengths of a Coke or Gillette are obvious to even the casual observer of business. Yet the beta of their stocks is similar to that of a great many run-of-the-mill companies who possess little or no competitive advantage.”
Beta cannot tell pet rocks from Barbie
“The theoretician bred on beta has no mechanism for differentiating the risk inherent in, say, a single-product toy company selling pet rocks or hula hoops from that of another toy company whose sole product is Monopoly or Barbie.”
Few easy cases make risk judgeable
“Obviously, every investor will make mistakes. But by confining himself to a relatively few, easy-to-understand cases, a reasonably intelligent, informed and diligent person can judge investment risks with a useful degree of accuracy.”
“For example, a business that must deal with fast-moving technology is not going to lend itself to reliable evaluations of its long-term economics.”
Sticking with the easy cases
“We'll stick instead with the easy cases. Why search for a needle buried in a haystack when one is sitting in plain sight?”
Dumb money that knows its limits
“Paradoxically, when 'dumb' money acknowledges its limitations, it ceases to be dumb.”
"Long-term" gives directors wiggle room
“Unfortunately, 'long-term' gives directors a lot of wiggle room. If they lack either integrity or the ability to think independently, directors can do great violence to shareholders while still claiming to be acting in their long-term interest.”
Savvy over prominence in choosing directors
“The requisites for board membership should be business savvy, interest in the job, and owner-orientation. Too often, directors are selected simply because they are prominent or add diversity to the board. That practice is a mistake.”
Bad director picks are hard to undo
“Furthermore, mistakes in selecting directors are particularly serious because appointments are so hard to undo: The pleasant but vacuous director need never worry about job security.”
Intelligent owners can readily correct mistakes
“If the controlling owner is intelligent and self-confident, he will make decisions in respect to management that are meritocratic and pro-shareholder. Moreover - and this is critically important - he can readily correct any mistake he makes.”
Company money is the owners' money
“At Berkshire, we believe that the company's money is the owners' money, just as it would be in a closely-held corporation, partnership, or sole proprietorship.”
Shareholders pay for CEOs' favored charities
“We've yet to find a CEO who believes he should personally fund the charities favored by his shareholders. Why, then, should they foot the bill for his picks?”